The Science of Perfect Curls
Every curl has a unique structure, but they all share one need — lipid balance. Curly hair naturally loses moisture faster due to its coiled shape, making it prone to frizz, breakage and dullness.
Shea Curl is infused with Shea Collagen Therapy + 18-MEA, the critical lipid missing in damaged curls. With Soft, Medium and Strong Hold, Shea Curl adapts to every curl type — from loose waves to tight coils.
- Replenishes lost lipids to restore the natural curl barrier
- Strengthens the cuticle for defined, frizz-free curls
- Seals in hydration without weighing curls down
- Repairs damage for softer, bouncier curls
From Unruly to Radiant
How to use?
-
Take a small amount of Shea Curl Retention Leave-In Moisturizer in your palm
-
Apply evenly to damp or towel-dried hair, focusing on the lengths and ends.
-
Scrunch your curls gently to enhance definition and let them air dry or diffuse.
- Style as desired—no need to rinse!
- Lorem ipsum dolor sit amet consectetur adipisicing elit. Quos necessitatibus voluptate at earum autem, deleniti explicabo praesentium quo, ad veniam perferendis accusamus itaque dignissimos? Quae, magni a dolores tempore alias!
Frequently Asked Questions
Can I use this product daily?
Yes, it’s gentle and lightweight for everyday use.
Does it weigh curls down?
Not at all! The balanced formula adds hydration and hold without residue.
Will this leave my hair crunchy?
No, the cream and gel combination ensures a soft, natural hold.
Can men use this moisturizer?
Absolutely! It works for all genders with curly, coily, or frizzy hair.
The BG Promise
-
Cruelty-free
We love animals. They don’t test our products.
-
Science driven
If it doesn’t work, it doesn’t make the cut.
-
Eco-friendly
Beauty shouldn’t cost the planet. With us, it doesn’t.
-
Proven efficacy
Inspired by nature, backed by science.
-
Performance-tested
Every product is tested, proven and ready to slay.
-
No-nonsense results
Results over hype. Period.
