Shea retention therapy Let’s understand the cuticle according to hair science

Shea Retention Therapy acts on the innermost layer of damaged cuticles caused by environmental factors & chemical treatments. This hair care treatment retains softness, moisture, elasticity, and shine by protecting and repairing the cuticle and gives a chance to retain nutrients in hair.

  • Repair dry, frizzy & damaged hair
  • Reduces split ends by 99%

From Dry to Dreamy

Before
After

After

How to use?

  • Apply a generous amount of the mask to damp, clean hair.
  • Massage into hair from roots to ends.
  • Leave for 10-15 minutes for deep conditioning.
  • Rinse thoroughly.
faqs

Frequently Asked Questions

How often should I use this mask?

For optimal results, use 1-2 times a week, depending on your hair’s needs.

Can this mask be used on color-treated hair?

Yes, this mask is safe for color-treated hair and will help restore hydration and strength.

Can I use this mask on fine hair?

Yes, the formula is designed to hydrate without weighing hair down.

How long should I leave the mask on?

For best results, leave it on for 10-15 minutes.

The BG Promise

  • Cruelty-free

    We love animals. They don’t test our products.

  • Science driven

    If it doesn’t work, it doesn’t make the cut.

  • Eco-friendly

    Beauty shouldn’t cost the planet. With us, it doesn’t.

  • Proven efficacy

    Inspired by nature, backed by science.

  • Performance-tested

    Every product is tested, proven and ready to slay.

  • No-nonsense results

    Results over hype. Period.

Real people, real results!