Hydration science for perfect curls

This shampoo works by delivering essential moisture directly to your hair shaft, fortifying the hair structure and reducing breakage. The natural oils and butters form a protective barrier that retains moisture, ensuring your curls stay defined, soft and bouncy.

From Frizz to Fabulous

Before
After

After

How to use?

  • Wet your hair thoroughly.
  • Apply a generous amount of shampoo to your scalp and massage gently.
  • Rinse thoroughly.
  • Follow up with the Shea Retention Curl Conditioner for best results.
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faqs

Frequently Asked Questions

Is this shampoo safe for colour-treated hair?

Yes, it is designed to be gentle and safe for colour-treated hair.

Does it help reduce frizz?

Absolutely! The shea butter and argan oil work together to control frizz and boost curl definition.

How often can I use this shampoo?

It’s gentle enough for daily use, but 2-3 times a week is ideal for most curly hair types.

Is it sulphate-free?

Yes, our formula is free from sulphates, silicones, and parabens.

Can this shampoo be used on chemically-treated hair?

Yes, it’s safe and effective for chemically-treated hair.

What does the fragrance smell like?

It has a fresh, creamy scent that’s light and pleasant.

Will this shampoo weigh my hair down?

Not at all! The lightweight formula hydrates without leaving residue.

Can men use this shampoo?

Absolutely! This shampoo is designed for all genders and works equally well on men’s curly, coily or frizzy hair.

Does it help with scalp health?

Yes, the aloe vera extract in the formula soothes and nourishes the scalp.

What’s the best way to store the shampoo?

Store it in a cool, dry place away from direct sunlight for maximum freshness.

The BG Promise

  • Cruelty-free

    We love animals. They don’t test our products.

  • Science driven

    If it doesn’t work, it doesn’t make the cut.

  • Eco-friendly

    Beauty shouldn’t cost the planet. With us, it doesn’t.

  • Proven efficacy

    Inspired by nature, backed by science.

  • Performance-tested

    Every product is tested, proven and ready to slay.

  • No-nonsense results

    Results over hype. Period.

Real people, real results!